One of the better lgs I deal with has a new Ruger sr40c. He would take my SW MP9c and 50 bucks. From things I read the 9mm, .40 and 45 have about the same ballistics. In gel anyway. I don't believe gel is the best indicator of what a bullet may be capable of. I've shot a .40 before and do not find the recoil as horrendous as some say. I think I'm back on target about as quick as a 9. Without starting a caliber war am I only gaining a slightly bigger hole with the ,40 all things considered? Thanks.
Without starting a caliber war?


OK, no, seriously....
Barrier performance would be where I would specifically choose the .40 S&W and choose to suffer the capacity trade-off and the recoil penalty.
While I subjectively understand that you don't find the recoil penalty as harsh as some other shooters think -
and I believe this is a perfectly reasonable and valid claim on your part - I would be remiss to point out that "
about as quick" is not the same as "
as quick," and that unless you've got yourself on a timer, that time span can be greater than you think.
In going back to your subjective perceptions of the .40 S&W's recoil, you may want to ask to test-drive your friend's SR40c before committing to the buy, as how the firearm subjectively "fits" your hands can significantly affect your subjective perception of recoil.
And there's one more thing to think about with the .40 S&W.....
It's undeniably fallen out of favor as the flavor-of-the-month over the last half-decade. As such, even during the last ammo-frenzy, most shooters continued to see good-to-reasonable availability/pricing of this cartridge, over-the-counter and via Internet ordering, while supplies of 9x19 and .45 ACP virtually dried up overnight, and even .357 Sig follow not too shortly thereafter.
Whether this trend will be true this time around is anyone's guess, as this incident still is fresh on the minds of many, and also as many are or have already prepared for the coming election cycle. Nevertheless, there is something to be said for diversifying.
Finally, in tying back to this rather pragmatic consideration, think about whether the firearm you choose offers easy caliber-conversion capabilities. Although I own a SR9c, I am not familiar with the platform as I am with others, and I don't know if the usual barrel/magazine-change can allow for the interchange between .40 S&W/.357 Sig/9x19 as one can easily effect on, for example, the Glock platform.
Hope this helps!